FRAGRANCES THAT TELL A STORY NEED AN IDENTITY THAT DOES THE SAME
In the pursuit of an elevated brand identity founder Natasha Garbawi reached out to Soo Yeah Studio to create a refreshed visual language for her fragrance brand Sunday Of London. The result is a harmonious design balance that not only captivates the eye, but resonates with the core ethos of the brand. Each element meticulously crafted to weave a visual narrative that aligns seamlessly with the brand’s values and vision.
Sun.day started as a creative passion, creating fragrances and telling stories through scent is the foundation of the business. Creating new and exciting concepts and bringing them to the community around the brand is something that enables collaborations with artists and sculptors. Soo Yeah Studio was excited to be a part of this collaborative exploration and as a founder owned business ourselves we are passionate about building relationships and helping our clients achieve their aims.
The partnership extended to an overhaul of the brand’s online presence. The new website provides a user experience far more in tune with the quality and attention to detail of Natasha’s brand and overall vision. This seamless online experience mirrors the brand’s commitment to excellence, ensuring that every virtual encounter resonates with the same elegance and sophistication found in their physical products.
Images – @sun.dayoflondon
